|The first American Male was opened in 1997 by the Raylon Corporation, a full service wholesale distributor of beauty supply products in PA, NJ and DE. The salon's purpose was to serve as a learning lab to try and better understand and service male clients in a salon specifically for men. With virtually no marketing, the salon began to grow and other American Male salons were opened in the surrounding areas. Now American Male offers franchise opportunities so that others can operate their own American Male salon.
Howard is the President of the Raylon Corporation, an award winning full service beauty distributor serving 5000 salon customers. Howard is widely recognized as one of America's most innovative entrepreneurs, is a frequent speaker at industry wide events and has been a consultant to leading manufacturers. Howard is renowned for his pioneering and development of both the business and human touch side of beauty. Howard is the founder and creator of Salon Today Magazine, the beauty industry's leading business publications. Howard saw the trends in the men's market and its explosive growth, and will now lead his brainchild, American Male Salons to capture the growing men's market expanding from coast to coast.
Jessica played an integral part in launching The Salon Association (TSA), which currently consists of over 2000 salons and supports independent salon owners across the country. Jessica specifically designed and supported salon owners in the opening and running their salons. Prior to joining TSA, Jessica worked in the Beauty and Barber Supply Institute (BBSI) a non-profit trade association for distributors and manufacturers of beauty supply products. Today Jessica dedicates her talents and energies on building and growing new American Male Salons. She consistently develops new concepts and supports existing locations to increase their profitability and business overall.
Working both in-salon as a stylist and behind the scenes for American Male, Angela has developed her role as the all-around go to person for AM, Inc. After attending West Chester University , she received a Cosmetology license and began working as a stylist in the Reading, PA salon. In 2007 she joined the American Male corporate team, handling marketing for the salons as well as assisting Jessica and Howard with their projects. Recently she has expanded her role in the corporate arena and has been acting as a liason between the franchise owners, corporate salons, and the AM home offices. She tracks the individual numbers and critical growth factors, assists with the training programs, and creates special marketing and advertising material for all the salons. She continues to work as a stylist and uses her personal experience in the salon to help maximize the growth and reputation of the American Male brand.